|
Written by Administrator
|
|
Friday, 25 July 2008 |
When marketing a product, one expects a bit of hype. The idea is to show that the product is the best over the competitor's line of product. That is the trade of advertisers and the history of marketing. Some tactics used to sell can be humorous or as serious as the competition between manufacturers. Marketing tactics that play on fears of the general public can be a very powerful tool. In the present day, there's a very popular angle of "green." This is prevalent everywhere in the media. So what happens when you mix a scare tactic under the guise of environmental concern? Buildclean found the answer to that question. The premise seems of the nonprofit organization seems to be admirable but the fact that the "awareness campaign" that Buildclean is currently using seems to be curiously slanted. In fact, the target seems to be the natural stone industry. |
|
Read more...
|
|
|
Written by MARSHA FOTTLER
|
|
Sunday, 06 January 2008 |
Traditionally a choice for walls and foundations, driveways, garage floors and outdoor furniture, concrete is now coming into its own as a luxury residential option for counter tops, flooring and even fine furniture.
Famed architects, such as Maya Linn, have been experimenting with molded concrete tables and stools, and Linn now offers a line of signature furniture. New York interior designer Robin Wilson also has a new home collection, but her concrete products (nesting tables, bowls, serving trays and planters), are made of recycled concrete. Wilson's coasters and elegant modern benches started out as demolished bridges and buildings.
|
|
Read more...
|
|
|
Written by MARSHALL LOEB
|
|
Sunday, 06 January 2008 |
The kitchen counter has come a long way from its humble utilitarian beginnings. It is now a pivotal part of modern kitchens. But do you know how to choose between granite, laminate or some other material when matching a countertop to your kitchen activity and your tolerance for stains? Consumer Reports offers these five tips: |
|
Read more...
|
|
|
Written by Administrator
|
|
Thursday, 15 November 2007 |
By Frederick M. Hueston
You just installed brand new wall to wall carpeting in your home or office and you breathe in that new carpet smell. You step on that plush carpet and feel comfortable and happy that you have a fresh, new carpet. What you don't know is that new carpet smell is emitting hazardous chemical vapors in the air which include toluene, benzene, formaldehyde, ethyl benzene, styrene, acetone and the list goes on and on. There is even cacogenic chemicals such as p-Dichlorobenzene in that fresh new carpet. These are the hazardous chemicals found in new carpet but there are other harmful chemicals that can be found in the adhesive that is used to install them as well as stain protectors, fire retardants etc. The next time you lie on your carpet to watch TV or have your little son or daughter crawling around think about the chemicals you are being exposed too. |
|
Read more...
|
|
|
Written by Administrator
|
|
Wednesday, 18 July 2007 |
|
Hi all, I was baking in my newly renovated kitchen. I was preparing to bake my first cake in my new home. I noticed a stain that was identified as an egg stain. What can be done about this stain? |
|
Last Updated ( Wednesday, 18 July 2007 )
|
|
Read more...
|
|
|
Written by Administrator
|
|
Monday, 16 July 2007 |
|
Once the stain is identified, the following steps can be followed: 1. Identify the stain. 2. Clean the stained area to remove excess from the surface. 3. Wet the stained area with distilled water. Pre-wetting fills the pores of the stone with water -isolating the stain and accelerating the removal by the chemical. 4. Prepare the poultice . If a powder is to be used, pre-mix the powder and the chemical of choice into a thick paste, the consistency of peanut butter. In other words, wet it enough so that it does not run. If a paper poultice is to be used -soak the paper in the chemical. Lift the paper out of the chemical until it stops dripping. |
|
Last Updated ( Monday, 16 July 2007 )
|
|
Read more...
|
|
|
|
<< Start < Prev 1 2 Next > End >>
|
| Results 1 - 10 of 14 |
Blog
